hello@icreate.co.uk   ●   International: +44 207 099 0447   ●   London: 0207 099 0447   ●   Bristol: 0117 223 2024   ●   Wales: 01792 824 894   ●
hello@icreate.co.uk   ●   International: +44 207 099 0447
London: 0207 099 0447   ●   Bristol: 0117 223 2024
Wales: 01792 824 894
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Virtual Property Tours

Market Leaders In 3D Property Tours For Real Estate Sector

iCreate has over 15 years of expertise in producing cutting edge virtual property tours for the real estate sector. 360 virtual tours are an effective sale tool for a variety of clients and sector types, such as house builders & property developers, estate agents, architects, interior & kitchen designers and many more.  Take a look below at some of the tools that can take your property marketing to the next level.

Internal Fly-through Property Tour

Internal animated property tours allow your customers to experience a fully build & furnished property.  This helps them imagine living in the property which is a powerful asset to any real estate sales team.

Virtual Property Development Tour

Build the excitement of the neighbourhood your potential customers will live in with their family. Our virtual property development tours are a perfect way to showcase what your development has to offer.

360 Virtual Property Tours

iCreate are market leaders in 360 Walk Through virtual property tours.  We can design and develop visual tours of any property or development from architectural drawings or other design plans. Our virtual real estate tours are generated in CGI which serves as an effective solution for those without an existing show home. We combine both principles, CGI Imagery and 360 Virtual Tours to give potential buyers the ability to see a finished and furnished property before a single brick is laid.  


Do You Need Virtual Property Tours For Your Development?

Virtual property tours provide the visual impact needed to sell properties off-plan.  Your property sales team will know it’s hard to persuade someone to buy a property that hasn’t been built yet, so by delivering engaging experiences for your customers, it makes selling off-plan properties that much easier!  We know these powerful sales tools work by the feedback we receive from our clients.  You can hear more about their success stories in our case studies section.

New Houses

Creating virtual property tours of new homes & developments is what we are passionate about. We provide the property sector with the tools they need to sell off-plan.

Commercial Developments

We can create bespoke virtual tours of your commercial developments. Being able to show your vision in incredible detail can make the difference between getting a contract or not.

Marketing Brochures

iCreate also produces printed marketing material for the property sector that features development and homes in unrivalled detail. Bringing your vision to life.

Why Use iCreate For Virtual Property Tours?

iCreate is a specialist 3D virtual property tour studio based in 3 leading locations throughout the UK.  We have a team of 14 professionals employed as in-house designers that provide cutting edge technologies for the real estate sector. We deliver expert solutions for every requirement, and we take a long term approach, ensuring that the virtual tours we create can be adapted and updated over time as your projects evolve. We are “technology agnostic”, developing professional-grade 3D environments suitable for a wide range of industries including Property Development.  We also pride ourselves on being easy and fun to work with!

Results Driven

Our real estate tours have helped many clients throughout the UK achieve winning results in their projects.

Innovative Ideas

We strive to provide innovative ideas to make your development campaigns a success.

Part Of Your Team

We don't want to be just a third party providing a service. We want to be part of your team.


Computer Generated Imagery, or CGI, refers to photorealistic 3D visualisations of new developments, created using advanced 3D modelling and rendering software.  A static image of a new development is often referred to as “a CGI”.

Computer Generated Imagery is created by 3D visualisers working in 3D modelling software.  Virtual 3D models of new developments are constructed based on the 2-dimensional architectural drawings (floorplans and elevations), and then realistic surface materials, landscaping and lighting effects are applied to those virtual models.  Finally, virtual cameras are positioned to produce images of the models from selected viewpoints, or to move around the models to produce 3D flythroughs.

CGI (Computer Generated Imagery) provides a clear and compelling understanding of what a new home will look like, so that purchasers have the confidence to buy a new build property before it’s built.  Accurate, detailed and photorealistic CGI builds confidence and clarity in the minds of prospective buyers, whilst also helping people to engage emotionally with what it could be like to live in a new home.

CGIs of new property developments are normally based on the architectural drawings – floorplans, elevations, site plans.  If your architect has created a 3D model file (eg in SketchUp or Revit), this is a useful starting point for your 3D visualisation team but is not essential.  Additional drawings such as sections, M&E plans, kitchen and bathroom plans, topographical surveys and landscaping plans may also be requested.  A full and detailed specification will be required for external materials and landscaping.  For internal CGI, a specification for internal materials, fixtures and fittings is required so that your 3D visualiser can ensure the CGI reflects exactly what you are intending to build.  Interior designs can be provided in the form of mood boards or pinterest boards, or you can request that your 3D visualiser comes up with the interior designs to suit the aspirations of your ideal buyer.  In most cases, your 3D visualiser will be happy to work with you to understand your vision, if there are any gaps in the drawings, plans or reference materials that you have available.

A 3D flythrough is a computer generated animation video that travels around a new property development, to show what it will look like, before it’s built.  3D flythroughs can tour the exterior and/or the interior of new property developments.  They are created from virtual 3D models constructed within specialist 3D modelling software.

Professional Computer Generated Imagery (CGI) of a typical small development could range from £1,000 to £5,000.  Most architectural visualisation companies will request to see your architectural plans in order to provide a fixed quote to create CGIs and/or 3D flythroughs of your property development, as the costs will depend on the size and complexity of the architecture to be modelled, as well as considerations like the number of different property types, whether you need internal views as well as externals, and whether you want static CGIs or 3D flythrough animations.  Daily rates will typically range from £250 to £500 per day depending on the experience of the company, and projects can range from three days to ten days for simple projects.  Larger, more complex developments can take weeks to visualise in 3D.

Single static CGIs can normally be delivered within a week, but there may be a lead time to book your project into the studio schedule.  3D flythroughs can take 4-6 weeks to produce because of the extent of 3D modelling involved but also because of the rendering time, which can add 10-14 days to the end of the project for large and complex animations.  For a CGI package including images, animations and other property marketing materials, we recommend allowing 8-12 weeks.  This provides time for your team to review work-in-progress and provide feedback as the CGI develops.  No-one benefits when a project is rushed unnecessarily, and the best approach is to book your project in ahead of time to be sure of meeting your intended launch dates.

To obtain a price for your CGI project, you will normally be asked for your basic architectural plans (floorplans, elevations and site plan).  Be clear about what you want – how many viewpoints?  Static images and/or 3D flythrough animations?  External and/or internal views?  If you are not sure what you need, discuss your requirements with our project advisors.  We are always delighted to talk through all the options and to make recommendations based on your needs and your budget.

How Can We Help You?

Our friendly team will be happy to assist you!